Those tunes that play while you wait for someone to pick up are expected to generate $4.7 billion in revenue for mobile operators by 2012, according to new research. Marguerite Reardon started as a ...

Ringback tones on Verizon are about to be a thing of the past. The telecommunications giant recently announced that effective Aug. 26, customers were no longer able to subscribe or purchase ringback ...

What's that? Not sure what they are? That's an obstacle... The growth of ringback tones in Europe is set to mean hundreds of millions of euros in extra revenues for mobile phone operators - but that ...

DENVER (Billboard) - As the cash cow that was the ringtones market slowly heads to pasture, the music industry is turning to a new mobile stud -- ringback tones. Sign up here. Ringbacks -- the music ...

Verizon Wireless has launched a Ringback Buddies Facebook application to monetize from the social networking channel. With ringback tones, people who call a consumer's wireless phone hear music ...

Verizon Wireless announced today it is the first national carrier to offer Ringback Tones - short clips of real music that replace the standard ring callers hear when they call the phone of a Ringback ...

Starting in early 2013, customers of T-Mobile Germany, Austria and Czech Republic will be able to further customize their mobile experience by replacing the standard tone with their favorite music ...

The Open Mobile Alliance has begun work on a key standardization initiative, proposed by Comverse, to create a well-defined application programming interface between carriers and content providers.

UK based network services provider Vodafone said it would introduce its “ring back tone” service to customers in emerging markets, a service only available to the company’s customers in India until ...

This really blows my mind. A couple weeks ago when Verizon Wireless announced the trial of Ringback tones in Cali., it was received by everyone on this board as stupid, or just another way to steal ...