Google's Universal Commerce Protocol isn't just an API, it's infrastructure for AI-native shopping. Learn why major retailers ...

Advertisers must migrate to Google’s new Merchant API or risk Shopping and Performance Max campaigns stopping altogether.

Quick Read Morgan Stanley forecasts agentic shopping to reach $385B in US e-commerce sales by 2030. Universal Commerce ...

Google Shopping released a suite of AI tools last week for fashion and beauty products to help shoppers better visualize items and inspire them to buy. U.S. mobile users can use Google's vision match ...

Google’s shopping update wants to help you get dressed — putting the tech company in direct competition with ChatGPT. Earlier this week, Google announced the forthcoming ‘AI Mode’ shopping experience, ...

Amazon has reportedly exited the Google shopping auction after gradually scaling back over the past year, according to multiple online sources. Josh Duggan, co-founder of e-commerce and paid media ...

AI has been a part of the Google Shopping experience for a while now. In October last year, Google started showing an AI-generated brief with suggestions about the products users are looking for, ...

Google has started rolling out its ‘Try It On’ feature in the US. The feature enables anyone to visualize how a clothing piece will look on the person. It gets a price tracking feature as well, ...

Google's new features, including vision match and virtual try-ons, create a more interactive, personalized shopping experience for consumers. Google today rolled out new AI-driven shopping features to ...

Managing Google Shopping campaigns is both an art and a science. Even with the most refined strategies and detailed data, performance fluctuations can happen – and when they do, they often leave ...