The cold call is dead, at least for smartphones. But the phone conversation itself hasn’t lost its value; only the path to it has changed. Apple and Google have now both introduced technology that ...
In an era dominated by chatbots, automated sequences and AI-generated copy, an unlikely contender is reclaiming its throne in B2B sales: the humble telephone. Cold calling, once dismissed as archaic ...
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Cold calls are the lost edge again
We talk a lot about new apps, new funnels, and new growth hacks. Yet the simplest skill still wins: talking to someone on the phone. My stance is clear. The phone is the most underused sales advantage ...
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