Results from an augmented reality ad campaign for Saban Brands’ Power Rangers franchise have been tabulated to determine the AR impact on time spent with the ad and click-through rates. The campaign ...

Inside Crunch Fitness’ challenger-brand playbook in the GLP-1-era, with CMO Chad Waetzig Chad Waetzig, CMO of Crunch Fitness, joins the Marketer’s Brief podcast to talk about the brand’s recent New ...

EMERYVILLE, Calif.--(BUSINESS WIRE)--Exponential Interactive, one of the largest digital advertising companies reaching over 700 million users monthly, has released a new Face Filter functionality as ...

Google recently launched virtual product try-ons and augmented reality (AR) marketing for beauty companies and customers. The availability of these features will increase the reach of augmented ...

Science journal, Nature has launched its first augmented reality advert for King Abdullah University of Science and Technology (KAUST). Created in partnership with 3D technology company Inition, users ...

Get all latest & breaking news on Augmented Reality . Watch videos, top stories and articles on Augmented Reality at moneycontrol.com.